Women's Rogaine®
The Insights
Women's Rogaine® has slowly gained popularity, acceptance and promotion over the years as a reliable health & beauty fix. But, let's face it: there's still a long road ahead.
The Brand Challenge
How does Women's Rogaine® gain more social acceptance and increase awareness of its award-winning products in a male-dominated industry by shining a light on the often taboo social topic of women's hair loss?
