Award-winning storyteller and digital media pro building up the world's most innovative brands, because digital, people and the planet matters.
Lauren Noëlle Gauthier
When I’m not managing digital content and all things app related for Richard Branson’s latest hospitality company – Virgin Voyages – you can probably find me outside trying to make the world a better place than i found it. That (obviously) includes endless yappy hours, clean-up-the-beach days, recycling, scuba diving, running, discovering new places… and traveling the globe.
13 cities Lived worldwide
From DC to Charleston, Florence to Rome, Philly to New Orleans, San Francisco to San Jose, San Diego to New York, Los Angeles to Miami and many cool places in between, I’ve tackled them all to build up a kick-ass digital sustainability career.
Why so many? Well, us digital natives thrive on exploration, a change of scenery and fuel of a different kind (cough travel cough). So when wifi is our office, digital is our job, and tackling challenges one brand problem at a time is our calling, why the heck not see the world and give our audiences the world back?
what drives me? Some days, it’s the pulse of a city beneath my feet and everything at my fingertips. Some days, it’s the rush of the waves against my surf and the outdoors grounding me. And other days, it’s the urge to accomplish a never-ending bucket list like it’s my last. But really, I think it’s just plain ol’ FOMO driving me.
32 selfie tries later, how about that first one?
27 brands and counting
My digital career is an accident, actually. I stumbled into it after college when my PR degree and sustainability scholarship was flushed down the toilet in the Recession of ’08. Devastated but resilient, I went the unconventional freelance route, found my calling and never looked back.
Recalling the milestones that fueled me… who knew, a 22-year-old temp writing for kinda famous speakers could become their interim agency marketing manager in 6 months? who knew, 1 year later this writer could increase sales for Hamilton Beach appliances on Amazon.com by 60% in 1 week and stay for 9 months? who knew 5 years later, my growing digital career would lead me to building websites at Stanford Hospital across the country (and it would be one of the best decisions of my life)? And who knew, 3 years later, this digital storyteller would be running the digital campaign for PBS SoCal’s first-ever social impact initiative on Foster care? Today, 27 brand experiences later, I’ve just scratched the surface of possibilities.