Award-winning storyteller and digital media pro building up the world's most innovative brands, because digital, people and the planet matters.

Lauren Noëlle Gauthier

When I’m not managing digital content and all things app related for Richard Branson’s latest hospitality company – Virgin Voyages – you can probably find me outside trying to make the world a better place than i found it. That (obviously) includes endless yappy hours, clean-up-the-beach days, recycling, scuba diving, running, discovering new places… and traveling the globe.

13 cities Lived worldwide

From DC to Charleston, Florence to Rome, Philly to New Orleans, San Francisco to San Jose, San Diego to New York, Los Angeles to Miami and many cool places in between, I’ve tackled them all to build up a kick-ass digital sustainability career.

Why so many? Well, us digital natives thrive on exploration, a change of scenery and fuel of a different kind (cough travel cough). So when wifi is our office, digital is our job, and tackling challenges one brand problem at a time is our calling, why the heck not see the world and give our audiences the world back? 

what drives me? Some days, it’s the pulse of a city beneath my feet and everything at my fingertips. Some days, it’s the rush of the waves against my surf and the outdoors grounding me. And other days, it’s the urge to accomplish a never-ending bucket list like it’s my last. But really, I think it’s just plain ol’ FOMO driving me. 

32 selfie tries later, how about that first one?

27 brands and counting

My digital career is an accident, actually. I stumbled into it after college when my PR degree and sustainability scholarship was flushed down the toilet in the Recession of ’08. Devastated but resilient, I went the unconventional freelance route, found my calling and never looked back. 

Recalling the milestones that fueled me… who knew, a 22-year-old temp writing for kinda famous speakers could become their interim agency marketing manager in 6 months? who knew, 1  year later this writer could increase sales for Hamilton Beach appliances on Amazon.com by 60% in 1 week and stay for 9 months? who knew 5 years later, my growing digital career would lead me to building websites at Stanford Hospital across the country (and it would be one of the best decisions of my life)? And who knew, 3 years later, this digital storyteller would be running the digital campaign for PBS SoCal’s first-ever social impact initiative on Foster care? Today, 27 brand experiences later, I’ve just scratched the surface of possibilities.

see a vintage millenial at work

Virgin Voyages

Streamlining the traveller’s experience on board while reducing their environmental footprint, through innovative app technology.

Carnival Cruise Lines

Expanding the well-known brand's digital presence to improve destination stewardship and promote its sustainable shore excursions.

Sonoma State University

Changing the way prospective & current students, faculty and staff stay informed through digital redesign.

Cooling Pond Brewery

Redefining Virginia's craft beer culture, and transforming the shop, eat and drink local mindset.

Animal Legal Defense Fund

Reinforcing why animals need greater legal protections US-wide through digital redesign, ultimately leading to a Webby award win.

IPC/Netflix

Shining a light on the 11 million undocumented immigrants living in the US and their challenges and outcomes through TV casting production.

PBS SoCal

Changing the life outcomes of foster youth and increasing foster care and adoption rates across the Greater LA region by helping launch PBS SoCal’s first ever social impact initiative.

ProFlowers

Increasing millennial floral purchases and change their flower-buying habits – from impulse buy for special occasions to showing loyalty daily – through social media.

Healthy Essentials

Transforming the Johnson & Johnson family of brands from impulse buy shelf talkers to engaging, millennial conversation starters in today's digital consumer marketplace.

Neosporin

Turning this only-when-you-need-it booboo cream into a proactive, everyday health & wellness conversation starter among all ages through digital positioning.​

CareToRecycle

Listerine

Rogaine

Splenda

BandAid

Stanford Healthcare

eBay

Transforming eBay’s old-school, vintage reputation into a millennial marketplace.

Restoration Hardware

Towers Watson

Helping clients globally turn risk into a path for growth through digital redesign.

HealthLine

GRID Magazine

eSmartTax.com

Changing the way people file taxes online.

Hamilton Beach Brands

Changing the way consumers shop online.

Penn Medicine

Keppler Speakers

Source America

Adams Morgan Main Street

Changing the way people view this vibrant, unique DC neighborhood.
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